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Zurich, June 2025 – FREITAG is now for hire: the Zurich-based bag manufacturers are launching FREITAG RENT, a hire service for its largest travel backpack. With this premiere, FREITAG is extending its service range to offer a resource-saving alternative for minimalists and anyone sick of over-the-top consumerism.

Let's be honest: most of us only need a travel bag a few days a year. Despite that, go into most homes and you'll find bulky, expensively priced luggage taking up precious space. But now, FREITAG has a solution. The Zurich-based bag manufacturers are launching FREITAG RENT, a bag hire service. The thinking's simple: A bunch of people using the same bag takes the strain off their wallets and wardrobes and saves resources into the bargain. This new circular offer is aimed at conscious minimalists and anyone who's had enough of OTT consumerism.

YOUR JOURNEY. YOUR STORY. NOT YOUR BAG.

The bag rental service is simplicity itself: you choose an F512 VOYAGER RENT travel backpack at your nearest FREITAG store, take off on your adventure—big or small—and then return it. Once it comes back, we prepare the rented bag for its next outing. Renters benefit from all the advantages of a FREITAG travel bag, but instead of paying the full purchase price, they only cover the days they really need it.

ROOMY, UNMISTAKABLE, AND ALWAYS FRESHLY LINED

The F512 VOYAGER is the ideal FREITAG travel companion: it's incredibly roomy, easy to carry and fits in almost any luggage rack. To suit it for its new purpose, the travel backpack comes with orange RENT labels and a removable inner lining. A fresh lining is inserted into the bag in the store and cleaned after return, so you can always rely on it being hygienic. The practical F513 ORBITER luggage tags made from discarded truck tarps turn the mostly blue, silver and gray rental bags into unmistakable one-offs.

A JOINT TRAVEL DIARY

The inner compartment of the F512 VOYAGER contains the FREITAG RENT TRAVEL (BAG) DIARY. At the start of the rental period, the current date is stamped in the diary, and hirers enter their name and destination. They can then use the blank pages of the booklet to record their personal memories of the trip, pass on tips or document travel routes. So, this way, the logbook records the adventures of the well-traveled bag and gives its temporary owners a surprising and unexpected connection.

RENTING BEATS BUYING, USING BEATS OWNING

«We aim to encourage sharing instead of owning, so we develop products that are used as often and for as long as possible,» says Peter Hollenstein, project manager at FREITAG RENT. «With FREITAG RENT, we're conserving resources and exploring a circular business model that's new territory for us. Together, these elements bring us a step closer to the circular economy.» Using instead of owning, renting instead of buying. The launch of the rental service is the outcome of several pilot projects and tests that addressed how FREITAG RENT could complement the Zurich-based bag manufacturers' service range, comprising various repair, exchange and do-it-yourself options.

SIMPLE PRICING

The basic price for a bag rental is EUR 24.–. This flat rate covers the cost of making and maintaining the bag, cleaning and inserting the lining, in-store handling and four days' hire, which is just perfect for a long weekend. From day 5, there's an additional daily fee of EUR 3.–, and from day 15, it's EUR 2.–. And there's no problem if renters change their travel plans because they don't need to specify the return date in advance.

FREITAG RENT will be available at selected FREITAG Stores from June 25, 2025.

F512 VOYAGER RENT
The rental version of our spacious, cabin-size travel bag features a colorful luggage tag and a spotless inner lining that's thoroughly cleaned after every use.

• Backpack with adjustable, padded shoulder straps
• Freshly cleaned lining with additional zippered pocket
• Unique F513 ORBITER luggage tag, including address card
• TRAVEL (BAG) DIARY to capture memories and travel tips
• FREITAG RENT labels on handles and outer strap
• Two grips for handy short-distance transport, when stood on end or horizontal
• Large outer compartment with valuables pocket
• Key docking loop

Launch: Wednesday, June 25, 2025
Dimensions: 330×200×500 mm / 13.0×7.9×19.7 in (LxWxH)
Volume: 43 liters
Weight: 1360 g

F513 ORBITER
The tag made of used truck tarp turns look-alike suitcases, travel bags and so on into unmistakably unique items and ensures that they always find their way home.

• Luggage tags made from discarded truck tarps
• Easy to attach to suitcases, backpacks and anything else
• Writable address card
• Inner compartment with fastener

Launch: Wednesday, June 25, 2025
Dimensions: 70×110 mm / 2.75 x 4.33 in (L×H)
Weight: 25 g
Price: CHF 30 / EUR 30 / GBP 26 / USD 34 excl. TAX / JPY 4,900 / CNY 250 / KRW 44,000