On Black Friday this year, we’ll be standing up once more for a sustainable economy and a big «No» to mass consumption. The day of massive discounts simply isn’t compatible with our aim to make more conscious and careful use of resources.
We’re using Black Friday to demonstrate that conscious consumption isn’t just a question of long-lasting, resource-saving products but also of circular services.
Our Manifesto point «Access over Ownership» underpins this belief. On Black Friday, therefore, we’ll be focusing on alternatives to traditional consumption and cycles instead of purely linear processes.
So, we’ll be saying «no» to Black Friday and «yes» to a circular future.
COME IN AND BORROW A BAG
If you want to borrow a bag from an F-Store on Black Friday, you’ll first need to be a member of the F-ederation. You can open a F-ederation account (also your FREITAG user account) here or when you borrow a bag from the store.
Everything else you need to know about bag loans on Black Friday:
- The F-Stores are closed in the morning. In the afternoon you can choose a bag on the spot.
- You can choose from 30 different bag models. Wallets, cellphone sleeves, keyholders etc. are not for loan.
- One bag can be loaned per person.
- Maximum loan period until December 8, 2023 (two weeks). Please return the bag to the same F-Store you borrowed it from.
YOU CAN BORROW BAGS FROM THESE F-STORES
On the afternoon of Black Friday*, as a F-ederation member, you can borrow a bag for free from any F-Store for a maximum of two weeks.
WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS WE’RE ALL NAY-SAYERS
For us, Black Friday is a day when we say «no» not just as a brand but also as individuals and consumers. The effects of Black Friday on people and nature are simply not compatible with our beliefs and values. The future lies in a fair, conscious and resource-saving circular economy.
Our aim is to show alternatives to crazy consumption that go way beyond us as a company. That’s why every year we join forces with like-minded brands to give a loud, clear voice to a «no» to Black Friday and a «yes» to conscious consumption.
The circular denim experts from MUD Jeans close their online store and launch their Pre-Loved platform with a live shopping event.
Fashion brand RÆBURN is disabling its online store and is hosting a free repairs event at their East London studio.
flamingos life, known for their plant-based sneakers, are likewise closing their online store for the day.
The folding bike pioneer Brompton is offering free access to cycling around the world to encourage riding instead of spending.
#noblackfriday #dontbuyjustborrow #frtg
Thanks for saying no and spreading the word.
