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F275 TILDA, F274 RUBY & F272 EDDIE

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ImageF272 EDDIE Single OliverNanzig RGB LowRes
ImageF274 RUBY Single OliverNanzig RGB LowRes
ImageF275 TILDA Single OliverNanzig RGB LowRes
ImageF274 RUBY F275 TILDA Family OliverNanzig RGB LowRes
ImageF272 EDDIE F274 RUBY F275 TILDA FullFamily OliverNanzig RGB LowRes
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 06
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 14
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 05
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 01
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ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 12
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 03
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 15
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 02
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 10
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 13
ImageFREITAG CrossbodyTrio SimonHabegger HighRes RGB 08

MEDIA RELEASE

THREE FOR ALL

One-offs with the power of expression to leave a lasting impression: the new FREITAG crossbody bags

Versatility without any compromise: with their bold silhouettes, multiple carrying options, and endless color combos, the three new FREITAG crossbody bags are impossible to miss. Each model flexes to fit the moods and style of its wearer – loud and daring today, minimalist and understated tomorrow. Either way, these one-offs made from used truck tarps deliver a daily dose of individuality.

Made from upcycled truck tarps, these three bags are just as colorful and adaptable as the materials they come from—but with a lot more style. F272 EDDIE, F274 RUBY and F275 TILDA are all about individuality. Whether you're looking to make a bold statement, complete a minimalist look, or carry a low-key everyday bag in your favorite color, there’s something here for you. With flexible shapes, expandable volume, and multiple ways to carry them, they’re designed to fit every lifestyle and need. Fun, timeless and unmistakably original.

«We're giving truck tarpaulins a new life and a new purpose. With every Crossbody bag, you're carrying a piece of the road, a fragment of a story. So, this isn't just a bag; it's a statement about conscious consumption and the beauty of imperfection», says Giulia Chéhab, Holistic Designer at FREITAG.

F275 TILDA—AESTHETIC BUSINESS PUNK
A bright contrast in a gray office, runway energy at the bus stop, and sharp elegance—even on a wobbly bike: F275 TILDA doesn't play by the rules. Carry it as a large crossbody bag, over your shoulder or by the contrasting handles—with a flat or expanded silhouette, depending on how much space you need. Business in the front, party on your back.

F274 RUBY—A VERSATILE STATEMENT
F274 RUBY, the smaller sibling of F275 TILDA, owes its versatility to its flexible volume and different carrying options. As a handbag, it works with both bold and minimalist looks. As a crossbody, it’s as practical as it is unconventional. Sling the clean-cut square over your shoulder for a classic understatement—though, let's be honest, the F274 always turns heads.

F272 EDDIE—THE SLIM ONE WITH SECRETS
Like the other two bags, the smallest member of the trio can be carried by the handle, worn crossbody or as a shoulder bag. However, F272 EDDIE has a personality of its own. This compact, horizontal-format bag is built for order. Its zippered main compartment is split into two sections with designated spaces for valuables. Hidden under the handle is a quick-access pocket for essentials—but don’t tell anyone!

AS FREITAG AS IT GETS
F272 EDDIE, F274 RUBY, and F275 TILDA may write their own chapters, but they all continue the FREITAG story: Each piece is one of a kind, made from used truck tarps. All three are built for everyday life, bike-friendly, hard-wearing—and if needed, repairable. Ideal for anyone who values longevity and individuality.

Available at all FREITAG Stores, selected retail partners and at freitag.ch.

F272 EDDIE
The small, flat crossbody bag made from old truck tarps. With a grippy handle, secret pocket, and enough room for your everyday essentials.

  • can be worn crossbody or carried by the handle
  • zippered main compartment with divider to keep things sorted
  • fabric inner pocket for keys and cards
  • snap-shut secret pocket for quick access to important stuff
  • adjustable shoulder strap
  • made from used truck tarps and recycled PET bottles
  • repair-friendly design
  • each model a one-off

Launch: October 15, 2025
Dimensions: 250 x 25 x 160 mm (L × W × H) 9.8 x 0.9 x 6.3 in
Volume: 1.5 l
Price: CHF 120 / EUR 120 / GBP 110 / USD 150 excl. TAX

F274 RUBY
Bold and versatile: The flexible-volume crossbody bag that also works as a timeless shoulder or handbag. For full-on freedom, no compromises.

  • wear it crossbody, over your shoulder, or carry it by the handles
  • flat or roomy: expandable volume thanks to fold-out main compartment
  • zippered main compartment with two fabric inner pockets for phone, keys, and more
  • adjustable shoulder strap stows inside the bag
  • made from used truck tarps, recycled PET bottles and repurposed seat belts
  • repair-friendly design
  • each model a one-off

Launch: October 15, 2025
Dimensions: 260 x 35 x 250 mm (L × W × H) 10.2 x 1.4 x 9.8 in
Volume: 5 l
Price: Price: CHF 160 / EUR 160 / GBP 145 / USD 200 excl. TAX

F275 TILDA
The large crossbody bag with adjustable volume. For everyday aesthetes, business punks and anyone who likes to make a bold statement.

  • wear it crossbody, over your shoulder, or carry it by the handles
  • roomy, zippered main compartment
  • flat or expanded: flexible with fold-out main compartment and fully separating zipper
  • fabric inner pocket with button closure, fits tablets and laptops up to 14"
  • adjustable shoulder strap stows inside the bag
  • made from used truck tarps, recycled PET bottles and repurposed seat belts
  • repair-friendly design
  • each model a one-off

Launch: October 15, 2025
Dimensions: 410 x 35 x 390 mm (L × W × H) 16.1 x 1.4 x 15.3 in
Volume: 16 l
Price: CHF 220 / EUR 220 / GBP 200 / USD 280 excl. TAX

VIDEO CONTENT

The film for the new FREITAG Crossbody Bags.

CREDITS

Directed by zweihund.com
Special Effects by simpleMechanik.ch
Music by PopNonStop.ch
Vimeo high-res movie download here

PRODUCT MOVIE

CREDITS

tinygiant.ch

F272 EDDIE

F274 RUBY

F275 TILDA

© 2025 FREITAG
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