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R E F E R E N C E

Available from October 8, 2026.

A NEW CHAPTER

With R E F E R E N C E, FREITAG is writing the next chapter to its story: the new line combines our forward-thinking upcycling concept with unexpected elegance. It starts with four timeless bags united by expert craftsmanship and elevated aesthetics.

Anne Bachmann has been a product designer at FREITAG for 16 years. She designed the new generation of bags. Her credo: «Used tarps don’t need to hide their story. Each of them has a raw elegance of its own. R E F E R E N C E puts it in the spotlight.»

The first four R E F E R E N C E models, in five colors, are available from October 8, 2026.

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